Builiding a Positive On-Line Presence for Job or Client Search

Several possibilities come to mind:

1. Participate in relevant listservs and discussion forums - or start one of your own
2. Start a blog relevant to your field or area of expertise (being careful to avoid any conflict of interest vis. your current employer)
3. Create a profile on professional networking platforms, such as Linked-In; seek professional testimonials for that profile.
4. Post a profile of your crendentials in your professional association's online resume database, IF you are able to assure confidentiality and control who has access
5. Participate in chats and on-line discussions of key topics in your field.
6. Write articles for on-line publications of your professional association or the professional association(s) of your target market
7. Participate in chats and online discussions regarding key topics in your field
8. Keep your information up to date in the directory of your undergraduate and graduate alma mater
9. If your trade association has a membership directory - especially one with member profiles, make sure that your information is included and up-to-date
10. If you have something relevant to say regarding an article or editorial you read in an on-line publication for your area of expertise - and assuming the web site has a facility for you to do so, write a comment or response.