Friday, May 26, 2006

Brainstorming Meetings

Went to a brainstorming meeting this evening with 5 other people who own small service businesses. Each person had 5 minutes to talk about a current issue in their business and get feedback and ideas from other participants.

I came away with a number of great ideas and food for thought for my own business.

"Idea parties" (a term coined by Barbara Sher) and brainstorming groups can be a great way to put some fire into any kind of marketing effort, whether for an individual service business or in the context of a job search.

As I am constantly re-learning, there is nothing to gain and a lot to lose from trying to "go it alone."

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